If so, this could spawn a Volkswagen off-road SUV, sharing a platform with the Ford Ranger and Bronco that could play off the brand's rich tactical heritage to create exciting products and ...

If so, this could spawn a Volkswagen off-road SUV, sharing a platform with the Ford Ranger and Bronco that could play off the brand's rich tactical heritage to create exciting products and ...

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it's Bronco, it's Raptor. What's the importance of these vehicles to Ford itself? First of all, it's [a] huge business. I mean, our off-road business alone is a huge percentage of our global ...

Jim Farley said that Ford wants to be “the No.1 undisputed off-road brand in the world ... From the Maverick Lobo to the Ranger and Bronco Raptors, Mustang Mach-E Rally, and the high-performance ...

and vehicle platforms that it could leverage for off-road use, Ford saw the chance not only to reintroduce a venerated model but also to establish a new sub-brand.” And that’s precisely what they did.

This would be independent of existing models like the F-150, Bronco, and Ranger Raptor. Ford has been pushing into the off-road performance and motorsport space with factory-backed efforts in the ...

From its debut in 1965 to its reintroduction in 2021 as a sturdy off-road SUV, the Ford Bronco has always been a symbol of adventure, ruggedness, and durability. Initially introduced to rival the ...

While CEO Jim Farley recently announced Ford’s plans for a potential ... the company now has to address an issue on its formidable off-road SUV, the Bronco. Nearly 150,000 units in the U.S ...