Shortly after an analyst from a high-profile conservative policy group two weeks ago presented lawmakers with evidence that ...

When businesses invest in marketing, they expect that investment to pay off in sales growth. This is true whether they are ...

The rise of electric and green vehicles has transformed the transportation space, offering eco-friendly alternatives to traditional internal combustion engine vehicles. However, as with any investment ...

This article explores how businesses of all sizes can leverage AI to drive efficiency, reduce costs and achieve substantial ...

Clarion's ROI Calculator for IT Outsourcing Clarion Technologies unveils the IT Outsourcing ROI Calculator, helping IT leaders measure cost ...

Measuring the ROI of business travel in 2025 involves evaluating financial returns, carbon impact, and overall value, amidst ...

From scenario-based risk assessments to leveraging AI, security leaders share advice on squeezing more value out of your ...

While investment shifted, a widespread need emerged, e.g. the demand for viable methods of measuring the return of investment (ROI) of digital activities. The marketers, indeed, rapidly realized ...

Learn how school business managers can maximise ROI in recruitment by tracking key metrics like Time to Fill, Cost per Hire and Quality of Hire. Improve staff retention and create a better learning en ...