Apple’s got it completely backward: Apple should kill Vision Pro 2 and pour more resources into its smart glasses project.

Late last year, Apple reportedly scaled back the production of its headset amid tepid demand. It's only been a year since its ...

Virtual reality hasn’t taken off to such an extent that most people are willing to pay that kind of cash for such a device. In fact, if you were there when the Vision Pro was announced at Apple ...

Some Apple Watch users are wearing it on their ankle instead of their wrist to get better workout data, but we've done some ...

We’ve not yet seen the full rollout of Apple’s M4 ... expensive for most people to actually purchase one. I expect that this M5 update is intended to keep the Vision Pro relevant while Apple ...

Apple reportedly canceled plans for a pair of tethered AR glasses, but that doesn't mean the end for an entire smart glasses ...

If Apple succeeds on all three fronts above, Vision Pro should start to become a lot more compelling to a lot more people. Price, weight, and app ecosystem are all important factors too.

Apple has been working on AR for a long time, both in public and behind the scenes. The company's ARKit framework first reached iPhones back in 2017, and is now used in any number of apps -- you've ...

including details about Apple’s Journal app and its Vision Pro headset. “I spent nearly eight years as a software engineer at Apple,” Aude said in an apology posted to X. “During that time ...