Ottawa is experiencing a surge in new industries and startups, positioning itself as a growing hub of innovation at home and ...

but success depends on how well you can reach your market – not just with ads but with your brand’s message. With a comprehensive digital marketing strategy, your unique clothing company can ...

Employer brands also create loyalty from both employees and customers through custom apparel. A hoodie bearing a company’s logo is not just a piece of advertising; it is a membership card. Staff ...

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about a fourth of all ads feature celebrities in television advertising. 2024 saw film stars feature in 77% of TV ads, followed by sports persons (14%) and TV stars (9%). Food & Beverages ...

Smoothie King hired Claudia Schaefer as chief marketing officer, bringing her back into the quick-service space after an ...

The fashion, textile and apparel industry stands at a critical inflection point, confronting an unprecedented slate of new environmental, social and governance (ESG) policies and legislation. While ...

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From San Francisco's Polk Street in 1971 to prime-time TV, Bebe was not just a mall brand. It shaped trends, defied critics ...

New research on signalling, which was carried out by REDC for TAM Ireland, provides further evidence of the value of TV advertising in the media mix, writes Richard Colwell. It is becoming clear that ...

BOARDMAN, Ohio (WKBN) – A national chain that specializes in sports team apparel will be opening a store in Boardman. Rally ...