Industry players assert that the need for robust measurability solutions will intensify with brands seeking more accountability on ad spends; measurable OOH ads to draw larger budgets too ...

Palantir surpasses Q4 expectations, easing market concerns about AI investment ROI and showcasing strong growth for the new ...

With a future being shaped by seismic shifts in technology, creativity, and consumer expectations, marketing will look, feel and act very differently in 2035. Predicting the marketing trends a decade ...

Billions of dollars will be spent by them on marketing?but which brands would benefit the most from Mahomes, Hurts, and Kelce ...

Google’s move to enable IP-based tracking for CTV targeting marks a significant shift for the company, and for digital ...

To help you head in the right direction, we spoke with a number of art directors, creative leads and design studio founders ...

Prior to the 62nd meeting of the IPCC, Dr Prajal Pradhan (University of Groningen) and an international team of scientists ...

India's digital ad market is set to soar from ₹6,000 crore in 2016 to ₹69,856 crore by 2026, overtaking traditional media like TV and print.

In the daily marketing noise of AI, algorithms, Omnichannel, block-chain ad transparency, predictive analytics and the like, ...

Innovative Approach Combines Advanced Data Modeling, Fixed CPA Guarantees, and Scalable Solutions Venice, California, Feb. 03, 2025 (GLOBE NEWSWIRE) -- AUDIENCEX, a leader in media buying innovation, ...

Shift4Good, a French venture capital firm with offices in Singapore and Luxembourg, has closed its first fundraising round at ...