An answer to our headline question is more involved than it may initially seem. Before trying to arrive at one we first need ...

Trademarks are more than just logos and brand names—they are powerful symbols that represent the values, quality, and ...

The continent has emerged as a key focus for high-end brands but safeguarding this valuable fashion IP in this market ...

In Kenya, trademarks are governed by the Trademarks Act (Cap 506) and administered by Kenya Industrial Property Institute (KIPI). Without one, your work is as defenseless as a goat in a hyena-infested ...

A trademark is a distinctive mark or sign that distinguishes a person's products from the products of others in the market. A ...

In today’s fast-paced business world, a brand is more than just a name; it is a company’s most valuable asset. A strong brand ...