Impact BBDO’s Ali Rez predicts creative effectiveness through human creativity, speed to market, humour and more for the year ...

Naif Alrajhi Investment to launch Saudi Arabia’s first international media representation services company in partnership ...

Rixos Hotels’ Ali Ozbay shares his take on personalisation with purpose to access the future of hospitality in the ...

As Director of Operations, Alsheikh will lead operational strategy for Viola Outdoor as well as optimise its operational ...

Ampverse Pulse's Pulse Media business unit aims to provide a media buying platform that offers access to more than 30,000 ...

In this publication late last year, I highlighted several trends that could affect PR in the immediate future. As 2025 unfolds, many of those patterns are becoming clearer. I’m expanding on my ...

Ultimately, the growing presence of PrDOOH in the UAE reflects a market eager to align with global standards while embracing ...

Ikhlas Bechri, PR Assistant – Media and Communications Department, Louis Vuitton. Campaign Middle East features a Private ...

Paul Dragoni will oversee the creative vision and execution for Lightblue, while Jessica Charles will lead the design team.

Chalhoub Group’s Marilena Hadgianni reveals the year ahead for DEI – diversity, equity and inclusion and it's impact on the ...

Publicis Groupe MENA’s Jennifer Fischer dissects what inspiration is, where it stems from, why we need it and how to find it to drive change.

"With the final entry deadline for Agency of the Year Global fast approaching on Tuesday 18 February, we spoke to judges who ...