Emarketer estimates that pharma TV advertising represents 8% ($4.6 million) of the $60 billion spent on TV advertising per ...

The latest reading of Q3 2024 churn rates for all streamers shows Paramount+ at the highest among big streamers, around 7.8%. Netflix remains the lowest at approximately 2.1%.

The full-year growth surpassed the upper end of the firm's 5% growth guidance for the year. In Q4 the media and advertising ...

DoorDash hands the ball to Grammy-nominated comedian Nate Bargatze, reportedly the top touring comedian of 2024. Entitled ...

Hyundai and Culture Brands aim to deepen the automaker's authentic connection with the African American community, says ...

GoTo Foods's Director & GM, eCommerce - Retail Channels & Licensing Division also discussed her favorite brands to work on ...

Ryan Gould and Bobby Voltaggio will replace the vacated position held by Jon Steinlauf, who departed in 2024 amid a tough ...

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A woman's hands star in a Lilly spot, shown playing key role in activities like gardening -- and discovering a lump in her ...

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How can marketers make the most of social commerce? Scott Sutton, CEO of Later - which manages social media and influencer ...

Instead of bears, the contestants on "Celebrity Bear Hunt" will try to match wits in the wild with wild man Bear Grylls.